On our journey there, we all try to make the best of the current situation. One way is by getting back to the core of what’s important in our lives. For me, being in the mountains, going up and downhill, soaking in nature, getting closer to family and doing whatever I can to help my community have all taken on a heightened importance. As I bike or hike around familiar trails, I’m seeing new things, listening to perspective-shifting podcasts and wondering what our future holds—what will come back and what will be forever changed. Compared to those almost existential questions, the one I’ll attempt to answer here seems pretty straightforward: What’s the plan for the 2020-2021 ski season?
The short answer: We don’t have all the answers yet, but we are doing everything possible to anticipate how to open on time and stay open all winter. Of course, we must do it safely on behalf of our employees, our community, our guests and our partners, which I believe is possible with the right protocols in place. We’re learning valuable lessons during our summer operations, which are going quite smoothly to everyone’s enjoyment. Yes, there will be new procedures this winter, some of them annoying, and a handful of the exuberant social activities we are famous for will be greatly subdued. But there is an overarching opportunity in this new normal that I’m trying to embrace.
"I’m looking forward to refocusing on the core of what this sport is all about, what this place enables: a chance to connect deeply—with nature, with our physical selves and movements, and even with our sense of purpose and our roles in society."
– Mike Kaplan, President and CEO of Aspen Skiing Company