Resort Partners

Aspen Snowmass aligns itself on a year-round basis with a number of exceptional companies. We work with those that pride themselves on quality and customer service, and are considered to be the best in their respective industries.

Together we strive to provide our guests with the best possible vacation experience at Aspen Snowmass.

Learn more about excellent resort partnership opportunities. Please email Michael Olenick for more information.

American Express

American Express is the Official Partner of Aspen Snowmass

Let us help you make the most of your Aspen Snowmass vacation.


The Official Vehicle of Aspen Snowmass

Come test drive an Audi today at one of our 3 managed properties, The Little Nell Hotel, The Residences @ the Little Nell or the Limelight Hotel. See for yourself why Aspen Snowmass is Home of quattro. ® Check out all the amazing new products today!


The Official Beverage of Aspen Snowmass

Coca-Cola is proud to be a part of the popular USASA Snowboarding Series! While enjoying this great event and many others at Aspen Snowmass, don't forget to enjoy one of our beverages on the mountain! At Coca-Cola, everything is inspired by our mission to refresh the world, inspire moments of optimism, and to create value and make a difference! Please visit our website for more information.

Helly Hansen

The Official Outfitter of the Ski & Snowboard Schools of AspenSnowmass

Founded in Norway in 1877, Helly Hansen continues to develop professional-grade apparel that helps people stay and feel alive. Through insights drawn from living and working in the world’s harshest environments, the company has developed a long list of first-to-market innovations, including the first supple waterproof fabrics almost 140 years ago. Other breakthroughs include the first fleece fabrics in the 1960s, the first technical base layers in the 1970s, made with Lifa® Stay Dry Technology, and today’s award winning and patented H2Flow® temperature regulating system.

Helly Hansen is a leader in both technical sailing and performance ski apparel. Its ski uniforms are worn and trusted by more than 50,000 professionals and can be found on Olympians and National Teams around the world. Helly Hansen is proud to collaborate with Aspen to create the Aspen Pro Collection, a product collection designed by and for Aspen Professionals to specifically reflect not only the legacy but the progressive nature of Aspen. Drop by the Helly Hansen Aspen store (430 East Cooper Avenue - 970-920-3524) to check out the new line.


Hublot, meaning, “A different way to progress,” say those who know this unique Swiss luxury watch company, where each and every moment moves forward to create the future at breathtaking speed. A dream initiated and developed by Hublot’s Chairman Jean-Claude Biver with CEO Ricardo Guadalupe when they took control of the brand in 2004. These two men are responsible for turning the Hublot brand into a genuine success story in which the Big Bang, Classic Fusion, and MP Manufacture Pieces Collection represent the symbols of a constantly evolving tradition.

From in-house watch complications, including award-winning minute repeaters and tourbillons, to revolutionary materials such as patented and scratch resistant Magic Gold, colored Texalium carbon fiber, and transparent and colored sapphire cases to world class collaborations such as Ferrari, FIFA™ World Cup, and Italia Independent, Hublot characterizes itself through the “Art of Fusion” philosophy, bringing tradition into the future.


Aspen Snowmass guests can enjoy daily complimentary samples of Lavazza coffee at the base of all four mountains. Aspen Snowmass also serves Lavazza coffees exclusively at The Little Nell, Ajax Tavern, The Limelight Hotel, ASC on mountain restaurants, and ASC offices


The Official Camera of Aspen Snowmass. Rylo is a powerful little 360° camera powered by innovative software to create larger-than-life, cinematic video. It captures everything around you with breakthrough stabilization technology.

Sentient Jet

Interested in flying privately to Aspen? Sentient Jet is now the official Private Jet Provider of Aspen Snowmass. While other jet cards can limit you to a single jet, Sentient’s 25-Hour Jet Card can provide access to a range of jets within either the Light or Mid size category. Through the exclusive partnership between Aspen Snowmass and Sentient Jet, we offer special Cardholder benefits to guests when traveling to and from Aspen. For more information or to book a flight please call Stay Aspen Snowmass at 800-760-4940 or visit

US Forest Service

The United States Forest Service and Aspen Skiing Company are committed to providing quality, sustainable recreation opportunities. Aspen Skiing Company operates with special use permits from the USDA Forest Service, White River National Forest. Aspen Skiing Company is an equal opportunity service provider and employer. The White River National Forest is all yours to discover, explore and steward. Visit to learn how you can become a steward of National Forests and click here for more information about the White River National Forest.


The Official Eyewear and Helmet of Aspen Snowmass. From Smith's ultimate integration between goggles and helmets, to the unmatched clarity of the ChromaPop lens, the shared devotion to excellence, innovation and style makes Smith the choice of premier action-sport athletes worldwide and a proud partner of Aspen Snowmass.

Affiliated Partners


The Official Sunscreen Partner of Aspen Snowmass

Supergoop! is the first prestige skincare brand 100% dedicated to UV protection. We are an SPF obsessed team led by a passionate founder who is considered a true expert in all things sun protection. We believe skincare products don’t truly care for the skin unless they protect your skin from the sun, the one environmental aggressor we are exposed to 365 days a year, rain or shine.
Supergoop! formulas are innovative, highly efficacious and ingredient-conscious, and deliver broad spectrum protection in unique, feel good ways. We are serious in our mission to educate on the importance of daily SPF, but always with a smile. Just try saying “Supergoop!” and not smiling — see, we got you! Look for Supergoop! products at select on mountain restaurants, Four Mountain Sports locations as well as The Limelight Hotels and The Little Nell Hotel.
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The Official Protein Bar of Aspen Snowmass

RXBAR is the fastest growing nutrition bar brand in the United States. By being upfront and direct with its core ingredients in a clean, bold design, RXBAR cuts through the cluttered world of protein bars. With a base of dates, nuts and egg whites, each minimal-ingredient bar packs 12 grams of protein and is gluten free, soy free and dairy free with no added sugar or artificial ingredients. RXBAR comes in a variety of different flavors and is perfect for a breakfast on the go or mid-day fuel on the mountain.

Head Wintersports

The Official Ski Event Partner of Aspen Snowmass

HEAD/Tyrolia is a proud partner with Aspen/Snowmass, promoting numerous events, including Aspen’s legendary “Town Race Series, presented by HEAD”.Since 1950, HEAD has driven innovation, quality, and safety, continually improving the sport of skiing by manufacturing the best-performing alpine equipment on the market. HEAD products are endorsed by some of the world’s top alpine athletes, including Lindsey Vonn, Ted Ligety, JT Holmes, Alex Schlopy, and Aaron Blunck.Whether winning the Aspen Town Race Series or crushing Walsh’s on Ajax, try a pair and experience excellence. + Learn more